New York - February 22, 2011

ISRAMWORLD'S GELBER: "ISRAEL AN ISLAND OF CALM AND STRONG TOURISM IN HEART OF MIDEAST"

Bookings to Israel are staying solid despite the turmoil in parts of the Middle East, reports Ady Gelber, owner and CEO of IsramWorld. "I returned yesterday from Israel," said Gelber this afternoon, "and I want U.S. agents and their clients to know that Israel's hotels are full, tourism sites are full, restaurants are hopping, and Ben Gurion International Airport is operating entirely normally, with some 75 airlines - including three U.S. airlines - flying tens of thousands of travelers in and out of Israel every day."

Since demonstrations began 7 weeks ago in Tunisia, momentous events have occurred in the Middle East. But Israel, and tourism to Israel, is not affected in any way, says Gelber, "except, that some tour operators have switched their Egypt bookings to Israel."

2010 was the best year ever for tourism to Israel, and advance bookings indicate that 2011 will be even better. "The uncertainty of what is happening in Bahrain and Libya and elsewhere is unnerving, but it is also tremendously exciting," Gelber continued, "for if, once the smoke clears, these countries are truly transformed into Western-style democracies, it will be a phenomenal transformation benefiting their populations, the Middle East as a whole and the United States.

Asked if he had any concerns about tourism to Israel in the wake of events, Gelber responded, "no, not the slightest. Israel is a beacon of democracy, normalcy and calm in a sometimes chaotic neighborhood. Our priority is always protecting our clients' well-being and security as we provide them with the vacation of a lifetime."

ABOUT ISRAMWORLD
Established in 1967, IsramWorld is celebrating its 43rd anniversary this year. The company and its wholly owned subsidiaries are full-fledged members of the USTOA $1 Million Travelers Assistance Program. For more information on IsramWorld, visit www.isramworld.com, call 800-223-7460 or emailinfo@isram.com. DESTINATIONS: Israel, Egypt, Greece, Italy, Turkey, Jordan, Eastern & Central Europe, Russia, Spain, Portugal, Morocco, Orient, China, Indochina, South Pacific, Central and South America.